How Relationship Marketing Impacts Consumer Buying...

1. Introduction This project will focus on how relationship marketing impacts consumer buying decisions. To enhance the study there will be a focus on a multi-million dollar nutrition company, ViSalus Sciences. The research identifies the different drivers and core underlying values surrounding consumer buying decisions in relation to successful relationship marketing. Furthermore, the research recognises how it can achieve the outcome of a product sale but more so, how relationship marketing helps to retain customers for future sales. This is an interesting field of study as relationship marketing is a huge factor towards companies achieving continuing sales volume to existing customers. Relationship marketing is concerned with a variety of different ideas for instance customer retention and customer association. The notion of consumer buying decisions links to relationship marketing because individuals who buy products, having been successfully marketed towards them, tend to continue to buy and use these products. This will be recognised as an example of relationship marketing which will be considered in the study. In addition, the network marketing and direct selling industry benefits from the relationship model, as customer sales are driven through a pre-existing marketing message being spread by independent distributors. They aim to obtain and retain clients as well as making sure that they are satisfied. The paper will consist and analyse methods and data includingShow MoreRelatedSocial Media on Consumer Buying Behaviour1107 Words   |  5 PagesTO STUDY THE IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR IN MUMBAI TO STUDY THE IMPACT OF SOCIAL MEDIA ON CONSUMER BUYING BEHAVIOUR IN MUMBAI GRIZZEL RODRIGUES ST. 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Definition And Features Of School Uniforms Essay - 844 Words

p dir=ltr style=line-height:2.4;margin-top:0pt;margin-bottom:0pt;text-align: center; id=docs-internal-guid-bff5b218-0883-fd5c-4afa-e9daad63dcf9span style=font-size:24px;font-family:Arial;color:#000000;background-color:transparent;font-weight:normal;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;School Uniforms: A Justified Solution/span/pp dir=ltr style=line-height:2.4;margin-top:0pt;margin-bottom:0pt;span style=font-size:24px;font-family:Arial;color:#000000;background-color:transparent;font-weight:normal;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;nbsp;nbsp;nbsp; /spanspan style=font-size:24px;font-family:Arial;color:#000000;background-color:transparent;font-weight:normal;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;Have you ever thought to observe a situation, such as instituting school uniforms, from all angles? Typically, when discussing such a topic, many fail to do s o. Instead, the majority of individuals are quick to deem them as unjust and avoidable. What these individuals do not know is that, in fact, school uniforms would enhance how the learning environment functions. School uniforms are a necessary component needed in schools, for they show school unity, develop better student behavior, and improve how students perform academically./span/pp dir=ltr style=line-height:2.4;margin-top:0pt;margin-bottom:0pt;spanShow MoreRelatedSubcultures And Its Influence On Contemporary Society1562 Words   |  7 PagesHistorically, subcultures found its definition originating in the early 1800s, with examples such as bohemia and another example(ref). Whether subcultures still have an identifiable existence in today’s contemporary society is contentious pertaining to its difficulty in actual measurement. 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Corporate Finance for Capital Asset Pricing Model †Free Sample

Question: Discuss about the Corporate Finance for Capital Asset Pricing Model. Answer: Introduction The report is intended to compare and contrast the market expected return of the two-portfolio value. For the purpose of the comparison, the two traded stock of Bank West and Clip Industries have been shown in this report. Primary the report shows the mean expected returns of the selected companies, coefficient of variation for the market with Bank West and Clip Industries and the beta value of the of both the companies. Portfolio Expected Rate of Return The calculation of the expected rate of return of the portfolio has been done with average rate of return ( , ) of both Bank West and Clip Industries. and are considered as the mean expected return of the share prices of both the portfolios. The expected average return of both the portfolios has been observed to be 183.61 and 21.18. denotes the mean value of the market. The investment is made in equal proportions both the values of and will be 0.5. Denotes the expected rate of return, the formula used for expected rate of return assuming equal weights is Portfolio Expected Rate of Return ( ) = [ x ] + [ x ] = [0.5 x 183.61] + [0.5 x 21.18] = 102.40 or 2.4% Calculation of portfolio's risk The portfolio's risk is calculated by computing the Covariance () and then by calculating the value of the Standard Deviation , ) Of portfolio is calculated by using the formula = + + 2 ) Where, and are the proportion of the portfolio that is to be invested in the asset : is the standard deviation of risk : is the correlation coefficient value Calculation of Expected returns from both the portfolio Month Bank West Percentage change Clip Industries Percentage change Percentage change Market Index 1 2.37 1.05 5.08 2 1.37 11.9 5.08 3 1.3 -1.5 5.5 4 7.71 -7.37 1.19 5 1.14 13.26 -1.79 6 1.51 -0.7 -1.62 7 6.29 6.42 -1.13 8 3.88 9.87 5.09 9 8.26 -0.47 8.1 10 0.61 -3.17 0.84 11 0.12 5.12 1.7 12 0.9 -15.58 2.74 13 10.83 18.81 6.03 14 10.31 9.84 5.71 15 35.37 -2.12 8.64 16 22.64 -10.67 11 17 7.31 -7.72 0.49 18 2.22 -17.83 7.9 19 10.51 -1.84 7.25 20 3.76 3.44 0.88 21 19.47 -1.31 6.17 22 5.99 2.23 3.67 23 8.93 7.42 2.08 24 10.81 2.1 1.56 The final risk value of both the portfolio is 5.75% Beta Coefficient calculation of both the companies Calculation of Beta and rate of return (CAPM) Month Bank West Percentage change Clip Industries Percentage change Percentage change Market Index 1 2.37 1.05 5.08 2 1.37 11.9 5.08 3 1.3 -1.5 5.5 4 7.71 -7.37 1.19 5 1.14 13.26 -1.79 6 1.51 -0.7 -1.62 7 6.29 6.42 -1.13 8 3.88 9.87 5.09 9 8.26 -0.47 8.1 10 0.61 -3.17 0.84 11 0.12 5.12 1.7 12 0.9 -15.58 2.74 13 10.83 18.81 6.03 14 10.31 9.84 5.71 15 35.37 -2.12 8.64 16 22.64 -10.67 11 17 7.31 -7.72 0.49 18 2.22 -17.83 7.9 19 10.51 -1.84 7.25 20 3.76 3.44 0.88 21 19.47 -1.31 6.17 22 5.99 2.23 3.67 23 8.93 7.42 2.08 24 10.81 2.1 1.56 a 1.26 b -0.53 Risk Free Rate (Rf) 1.59% 1.59% (As per Government Bond yield rate for two years) Expected market return Bank West (Rm1) 92.16 Expected market return of Clip Industries(Rm2) 92.16 Required rate of return 116.11 -49.17 Graphical Representation The graph shows the changes in the share price of each month. Bank West seem to be performing better in terms of the expected returns Conclusion As per the quantitative evidence of the risk reduction it can be concluded by saying the lower beta value of the clip industries suggests that portfolio returns are less volatile in the market hence the risk is expected to be low in terms of the investors point of view. On the other hand the expected return on the shares of the West Bank is expected to be higher. Although as per the CAPM model, the required rate of return of the clip industries is on the lower side. Hence, an investor should look forward to invest in the share of the Bank West. Reference List Ai, H., Croce, M.M. and Li, K., 2013. Toward a quantitative general equilibrium asset pricing model with intangible capital. Review of Financial Studies, 26(2), pp.491-530. Barberis, N., Greenwood, R., Jin, L. and Shleifer, A., 2015. X-CAPM: An extrapolative capital asset pricing model. Journal of Financial Economics, 115(1), pp.1-24. Dempsey, M., 2013. The capital asset pricing model (CAPM): the history of a failed revolutionary idea in finance?. Abacus, 49(S1), pp.7-23. Fama, E.F. and French, K.R., 2015. International tests of a five-factor asset pricing model. Fama-Miller Working Paper.

Volcano Mount Vesuvius Essay Example For Students

Volcano Mount Vesuvius Essay Mount Vesuvius is a volcano located in southern Italy, near the bay of Naples and the city of Naples. It is the only active volcano on the European mainland. Vesuvius rises to a height of 1277 m (4190 ft). Vesuvio (Vesuvius) is probably the most famous volcano on earth, and is one of the most dangerous. Mount Vesuvius is a strato-volcano consisting of a volcanic cone (Gran Cono) that was built within a summit caldera (Mount Somma). The Somma-Vesuvius complex has formed over the last 25,000 years by means of a sequence of eruptions of variable explosiveness, ranging from the quiet lava outpourings that characterized much of the latest activity (for example from 1881 to 1899 and from 1926 to 1930) to the explosive Plinian eruptions, including the one that destroyed Pompeii and killed thousands of people in 79 A.D. At least seven Plinian eruptions have been identified in the eruptive history of Somma-Vesuvius (1). Each was preceded by a long period of stillness, which in the case of the 79 A.D. eruption lasted about 700 years. These eruptions were fed by viscous water-rich phonotitic to tephritic phonolitic magmas that appear to have differentiated in shallow crustal conditions. They are believed to have slowly filled a reservoir where differentiation was driven by compositional convection. A minimum depth of about 3 km was inferred for the top of the magmatic reservoir from mineral equilibria of metamorphic carbonate ejecta (2). Fluid inclusions (CO.sub.2 and H. sub.2O-CO.sub.2) in clinopyroxenes from cumulate and nodules indicate a trapping pressure of 1.0 to 2.5 kbar at about 1200 degreesC, suggesting that these minerals crystallized at depths of 4 to 10 km (3). The differentiated magma fraction was about 30% of the total magma in the reservoir, and a volume of about 2 to 3 km.sup.3 was inferred for the reservoir (4). The magma ascent to the surface occurred through a conduit of possibly 70 to 100 m in diameter (5). A thermal model predicts that such a reservoir should contain a core of partially molten magma (6) that can be detected by high-resolution seismic tomography. The earliest outcropping volcanic deposits date back to about 25,000 years ago. The lavas observed at a -1125 m bore-hole are about 0,3-0,5 million years old. It is known for the first eruption of which an eyewitness account is preserved, in 79 AD. Geologically, Vesuvio is unique for its unusual versatility. Its activity ranging from Hawaiian-style release of liquid lava, fountaining and lava lakes, over Strombolian and Vulcanian activity to violently explosive, plinian events that produce pyroclastic flows and surges. Vesuvius is a complex volcano. A complex volcano is an extensive assemblage of spatially, temporally, and genetically related major and minor volcanic centers with there associated lava flows and pyroclastic flows. Vesuvius has a long history. The oldest dated rock from the volcano is about 300,000 years old. It was collected from a well drilled near the volcano and was probably part of the Somma volcano. After Somma collapsed about 17,000 years ago, Vesuvius began to form. Four types of eruption have been documented: a) Plinian (AD 79, Pompeii type) events with widespread air fall and major pyroclastic surges and flows; b) sub-Plinian to Plinian, more moderately sized eruptions (AD 472, 1631) with heavy tephra falls around the volcano and pyroclastic flows and surges; c) small to medium-sized, Strombolian to Vulcanian eruptions (numerous events during the 1631-1944 cycle, such as 1906 and 1944) with local heavy tephra falls and major lava flows and small pyroclastic avalanches restricted to the active cone itself. The fourth type it is the smallest of all eruption types observed at Vesuvio. It is the persistent Strombolian to Hawaiian style eruption that characterizes almost all of an eruptive sub-cycle, such as was the case during the period 1913-1944. Activity of this kind is mainly restricted to the central crater where one or more intracrateral cones form, and to the sides of the cone. Lava flows from the summit crater or from the sub terminal vents extend beyond the cones base. A somewhat particular kind of persistent activity is the slow release of large amounts of lava from sub terminal fractures to form thick piles of lava with little lateral extension, such as the lava cupola of Colle Umberto, formed in 1895-1899. (7) Vesuvius lies over a subduction zone. The two plates are the African plate and the Eurasian plate. .u6658f6e02449c58ca61ac4f6e3f8d3cf , .u6658f6e02449c58ca61ac4f6e3f8d3cf .postImageUrl , .u6658f6e02449c58ca61ac4f6e3f8d3cf .centered-text-area { min-height: 80px; position: relative; } .u6658f6e02449c58ca61ac4f6e3f8d3cf , .u6658f6e02449c58ca61ac4f6e3f8d3cf:hover , .u6658f6e02449c58ca61ac4f6e3f8d3cf:visited , .u6658f6e02449c58ca61ac4f6e3f8d3cf:active { border:0!important; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .clearfix:after { content: ""; display: table; clear: both; } .u6658f6e02449c58ca61ac4f6e3f8d3cf { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u6658f6e02449c58ca61ac4f6e3f8d3cf:active , .u6658f6e02449c58ca61ac4f6e3f8d3cf:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .centered-text-area { width: 100%; position: relative ; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u6658f6e02449c58ca61ac4f6e3f8d3cf:hover .ctaButton { background-color: #34495E!important; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u6658f6e02449c58ca61ac4f6e3f8d3cf .u6658f6e02449c58ca61ac4f6e3f8d3cf-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u6658f6e02449c58ca61ac4f6e3f8d3cf:after { content: ""; display: block; clear: both; } READ: Proposing A Solution Essay The African plate is moving northward at about one inch (2-3 cm) per year and is slowly closing the Mediterranean basin. As it moves to the north, .